Marcelina Sugiarto Putri, Shafira, and Cory Vidiati. “THE ROLE OF HALAL LABELS IN THE PURCHASING DECISIONS OF GENERATION Z CONSUMERS TOWARD CULINARY MSMES”. JBEMR : JOURNAL OF BUSINESS, ECONOMICS AND MANAGEMENT RESEARCH 1, no. 1 (August 20, 2026): 67–74. Accessed September 10, 2026. https://journal.pratamaventuresglobal.com/index.php/jbemr/article/view/28.