MARCELINA SUGIARTO PUTRI, Shafira; VIDIATI, Cory. THE ROLE OF HALAL LABELS IN THE PURCHASING DECISIONS OF GENERATION Z CONSUMERS TOWARD CULINARY MSMES. JBEMR : JOURNAL OF BUSINESS, ECONOMICS AND MANAGEMENT RESEARCH, [S. l.], v. 1, n. 1, p. 67–74, 2026. Disponível em: https://journal.pratamaventuresglobal.com/index.php/jbemr/article/view/28. Acesso em: 10 sep. 2026.